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Introduction to Social Media Marketing by The New Zealand Association of Event Professionals - This guide is an introduction to the basics of social media marketing and provides a summary of each key social media channel. It also includes tips to help get you underway so you can create a social media plan for your event.
PDF, 640KB, 31 pages
Guide to writing an Event Marketing Plan for for Events - Marketing is crucial to the success of your event as not only will it help you to sell tickets, but it is the first impression that people will have of the event.
PDF, 601KB, 32 pages
Template - Strategy for an Environmentally Responsible Event - Refer to the guidance document for more information on what to include in the strategy document.
DOC, 30KB, 2 pages
The following eight checklists are designed to help plan and deliver a greener event. They contain things to consider and questions to ask potential suppliers and contractors.
DOC, 117KB, 7 pages
Examples of possible objectives, targets and actions for planning Major Events - this is an example document designed to help plan a major event
DOC, 46KB, 3 pages
Template document for Environmentally Responsible Event Action Plan - While this document follows on from the strategy it needs to contain enough information to stand alone (i.e. if someone reads only this document it is clear what is trying to be achieved). Thus some parts of this template may replicate the strategy.
DOC, 79KB, 9 pages
Strategic & Business Planning for Events - Business Planning is a process of creating, communicating and implementing a more ‘operational roadmap’ to guide your actions, policies and decision-making. It should align with the strategic plan and assist in its implementation.
PDF, 446KB, 23 pages
Example volunteers handbook for the FIFA U-17 Women’s World Cup 2008 - Event organisers typically underestimate the workforce needed to deliver a quality, world-class event. Be careful not to do so, as it could jeopardise your event.
PDF, 1.6MB, 48 pages
Example of clean venue requirements - covers the minimum requirements for an event. This is a template that can be used in planning.
DOC, 33KB, 3 pages
This manual has been developed to ensure that our visual standards are consistant over all of our communications. This is guide is specific to signage
PDF, 2.2MB, 19 pages
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